Category: For Non-Profits
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How to Use Marketing to Turn One-Time Donors into Lifelong Supporters
Acquiring a donor is just the beginning. The real power of nonprofit marketing lies in building lasting relationships that turn one-time donors into lifelong advocates. With the right strategy, you can nurture initial gifts into sustained support. Here’s how to do it: 1. Say Thank You—Thoughtfully and Promptly Acknowledging a donation is not just polite—it’s…
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Rewired NFPs Winning in the Digital Age
Despite progress, most nonprofit (NFP) organizations have not fully rewired their technology, tools and operating models to realize their digital and analytics ambitions. As digital technology continues to shape how organizations operate, Canadian nonprofits and charities are working hard to leverage digital tools to innovate, engage stakeholders, and maximize their impact. Here, we highlight three…
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Top Posts of 2024
Each year we take a look back at the most popular posts from the previous year based on the number of reader views. It’s a way for me to reflect on the year and determine what posts our clients might have found the most helpful and provide feedback to the students who have been helping…