Category: For Non-Profits
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How Economic Uncertainty could be Affecting Charities this Fall
For Canadian charities, the economic uncertainty heading into fall is about more than interest rates or market volatility. The latest Canada-U.S. trade tensions is creating another layer of uncertainty for organisations already balancing rising demand for services / supports, fundraising pressures and constrained operating budgets. What does this mean for charities? First, expect pressure on…
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Why Data Quality Matters Before Digital Transformation
Nonprofit organisations are investing heavily in digital transformation and artificial intelligence (AI) to improve efficiency, automate processes, and gain valuable business insights. However, even the most advanced technologies cannot overcome the fundamental challenge: poor-quality data or inefficient legacy data. The familiar saying, “garbage in, garbage out,” remains as relevant today as ever. If the data feeding…
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How Nonprofit Marketing Teams Can Make the Most of Summer
For many nonprofits and charities, summer can feel like a slower season. Donors are traveling, inbox engagement dips, and year-end fundraising is still months away. But smart marketing teams know that summer is one of the best times to build momentum for the second half of the year.