Tag: reThink
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Your Small Team’s Secret Weapon: How Outside Expertise Levels the Playing Field for Canadian Nonprofits
Running a nonprofit or charity in Canada is no small feat—especially when your staff can be counted on one hand. Between fundraising, program delivery, governance, compliance, and community engagement, it’s easy to feel like you’re always playing catch-up with larger organizations that have full departments for each function. That’s where a freelance consultant becomes your…
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This Month in Marketing – Refresh Your Tactics!
While sticking to a marketing campaign that’s running smoothly might seem like a safe bet, in the fast-evolving world of marketing you don’t want to be caught off guard when things quickly change. Running on auto-pilot can be risky and regularly refreshing your marketing communication tactics is essential to staying relevant, engaging your audience and…
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Addressing Digital Literacy in Nonprofit Organizations: Challenges and Solutions
In the rapidly evolving digital landscape, digital literacy has become crucial for nonprofit organizations and many are facing significant challenges in this area. Digital literacy encompasses the ability to effectively use digital tools and platforms, which is essential for efficient marketing communications, fundraising and overall operations. Unfortunately, varying levels of digital skills among staff and…