Tag: Strategy
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Purpose-Focused Marketing Strategy. People-Centric Tactics.
Incorporating these people-centric tactics into your purpose-focused marketing strategy will not only attract a loyal customer, donor and/or volunteer base but also elevate your brand’s reputation and impact in your community. Remember, it’s about building genuine, lasting connections with those who share your purpose and values.
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Is your MarCom stack held together with band-aids or adhesive tape? Will it meet your needs as you grow?
In our 2023 Trends to Watch article, we discussed how technology solutions continue to pop up from the multiple “band-aid” […]
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How revisiting key messaging can strengthen strategy
How five organizations that amalgamated into the Canadian Centre for Accreditation utilized key messaging to align and strengthen their brand strategy.