Tag: Nonprofit
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10 Effective Ways to Improve eMail Open Rates
Segment your lists if you aren’t already doing so. It is proven to dramatically increase both open rates and clicks. Ensure your lists are optimized for mobile – 68-79% of people will delete them if they are not Personalize your subject line Brainstorm a list of subject lines that could pique a readers interest -…
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Can Donor Trust in NonProfit Privacy Protection Be Restored?
Donor Trust continues to erode as major Universities, Hospitals, and other Charities and NonProfits advise donors of data breaches.
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10 Key Considerations when Planning to Communicate a Non-Profit Merger
Many Canadian non-profits were considering amalgamation as part of a strategic process before COVID-19 hit and even more are now exploring this as a possible option as the pandemic crisis continues. Regardless of the reasons behind a possible merger, a merger can be fraught with pitfalls and difficulties. Communications must address the highly emotional aspects…